Through this website, IDEA may collect and process certain information about individuals. We want to inform you about how and why we collect and process this data, what your rights are regarding this data, and how we use cookies.

Whose data do we collect?

Our 'data subjects' are individuals who contact us, possibly including suppliers, business contacts, participants at events and other people that the IDEA Management Team has a relationship with or may need to contact.

The IDEA Management Team is committed to handling personal data in compliance with the law. As the IDEA Management Team is based in the European Union, legal requirements include notably the EU's General Data Protection Regulation (GDPR), which entered into force on 25 May 2018.

The IDEA Management Team commits to collect and process personal data only when this data is:

We are also committed to establishing and maintaining procedural and technical measures to prevent data breaches.

What personal data do we collect?

Personal data means any information relating to an identified or identifiable natural person.

This means someone who can be identified, directly or indirectly, by reference to information such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

The IDEA Management Team may collect the following categories of personal data to the extent necessary to achieve the purposes outlined in this policy:

In most instances, we collect personal data directly from the data subjects, but we may sometimes obtain personal data from third parties (such as the data subject’s employer or from a public authority).

Why do we collect personal data?

The IDEA Management Team may collect personal data for the purposes of managing and administering, monitoring and supervising people with whom it works, based on legal obligations or contracts with consultants or other third parties.

For contract management, IDEA has legitimate interests in the processing of personal data of representatives and contact persons of entities and associations with which we conclude contracts.

IDEA also has a legitimate interest in the processing of personal data to the extent strictly necessary for the purposes of ensuring network and information security.

For public relations, IDEA processes contact details of Members of Parliament, government officials, academics and other stakeholders for the purposes of maintaining relationships.

For organizing events and conferences, IDEA processes identification details of individuals who register to participate in our events and conferences. This is done for the purpose of managing the registration to and participation in such events and to meet our obligations as an event organizer. When working with event organizers, we may share data with them for these same purposes, based on a clearly defined and time-limited mission, and with a requirement not to store data for longer than necessary and not to share data with third parties.

For website administration, IDEA processes identification data from individuals who visit the IDEA website and express consent to using cookies or provide personal information on the site.

For how long do we keep personal data?

The IDEA Management Team keeps personal data for the time that is strictly necessary to achieve the purpose(s) for which they were collected, such as for the duration of a contractual relationship or of a project, and for a period of time thereafter if so required by applicable law or if in the primary interests of the data subjects.

Do we transfer personal data?

The IDEA Management Team does not transfer personal data outside of the European Economic Area (EEA) unless adequate protective measures are in place.

Your rights

As a data subject, you have the following rights with respect to personal data we hold about you, subject to applicable legal restrictions:

If you wish to exercise any of these rights or if you are not satisfied about how we protect your privacy, you should address your request by email together with a copy of your ID (which we will only use to verify your identity), to the IDEA Management Team, as data controller, via, with the subject line 'Data protection request'.

Individuals will not be charged for subject access requests, except if the requests are manifestly unfounded or excessive/repetitive. In such cases, the IDEA Management Team may charge a reasonable fee or refuse to act on the request.

IDEA aims to respond to data subject requests without undue delay, and in any event within one month of receipt of the request.


A cookie is a small piece of data stored in your web browser while you are browsing our website. When you browse our website again in the future, the data stored in the cookie can be retrieved to notify us of your previous activity.

Our cookies don't store personal information such as your name or your address. We use cookies to enhance the functionality of the website by storing your preferences, for example. We also use cookies to improve the performance of our website in order to provide you with a better user experience.

We use Google Analytics, which creates a number of first-party cookies:

We don't believe that our use of Google Analytics is privacy-intrusive.

We use the data that is collected in the following ways:

We do allow Google to use this data to collate and aggregate benchmarking data, which they provide to us, about similar websites in our industry. To do this, Google further anonymizes the analytics data by removing all identifiable information about our website. It also combines the data with hundreds of other anonymous sites in comparable industries.

We do not share our analytics data with any other third parties. To opt out of our use of Google Analytics you may wish to consider using the Google Analytics Opt-out Browser Add-on. You can also manage cookies manually via your browser

In addition to our first-party cookies, you may be served one or more of the following third-party cookies during your visit to our website. Third-party cookies are cookies created by an external service when you use a page on our website. These cookies are specific to the third-party's domain and so the data held in them can be seen and managed by the third party and not by us.

We control whether or not we use the third-party service with our website, and how it is integrated and presented on our website. We do not have control over the cookies themselves.